Your followers are more than just a fancy number displayed on your profile. But in the digital world, it’s easy to forget that everyone is a living human being with characteristics, habits and interests.
Although quantifying the number of followers on Twitter is essential, especially in business contexts, increases and decreases in the number of followers are not always the whole story.
Wondering who follows your account, where they’re from, what language they speak, and other crucial details about them? Here’s how to get advanced Twitter audience insights with various tools.
Does Twitter provide audience insights?
Twitter has a useful analytics tool that creators and other professionals can use to gain insight into the numbers behind their accounts. While this tool also included interesting audience insights, this feature is no longer available on the platform.
The Twitter Analytics page won’t tell you much about your followers other than their number and who among your new followers is the most influential user.
However, it is important to note that a new analytics tool is being developed within Twitter’s Media Studio that is available to select users. Still, this tool offers information about a person’s followers, even if it is limited.
How to get advanced audience insights
If you need more information than Twitter offers, you’ll need to find a third-party tool for that purpose. There are many solutions you can use to know your followers. These are some of the best.
circular boom
Circleboom is a one-stop solution for all your Twitter management needs. The tool offers everything from removing tweets and likes to audience insights. To know your followers using Circleboom, follow the steps below:
- Go to circular boom and get started with your Twitter management tool.
- Sign in to your account or create a new one.
- Give the app access to your Twitter account.
When you log in to your Circleboom account, you can instantly check various metrics about your Twitter friends and followers. Find the various audience insight tools as follows:
- Open the sidebar on the left side of your screen.
- Find “User Analytics” in the list and expand this p.
You will be able to choose from numerous options here. Some of the most important ideas about audience include the following:
- Follower/Friend Growth – Check how your followers have increased or decreased over a period of time using two interactive charts.
- Followers/Friends Features: Know how many of your followers are inactive, fake, hyperactive or verified.
- Language Statistics – Find out what languages your friends and followers use to tweet.
- Gender Statistics: View the gender distribution of your followers.
- Best Time to Tweet: Know when your audience is most active and schedule your tweets accordingly for maximum exposure.
- Interest Cloud: Find out what your followers tweet about to tailor your content to their interests.
Circleboom offers three subscription plans to its users.
The free plan works with a Twitter profile and has some limitations, but it’s a great way to test out if this solution is for you. The Pro plan is for a Twitter profile without restrictions. It will unlock all of Circleboom’s Twitter management features so you can stay on top of your account. Finally, those with more robust needs can check out the Enterprise plan which can be used with over 50 Twitter profiles.
FollowersAnalysis
FollowersAnalysis is a slightly different solution. This tool was designed to extract your data and export it in a PDF and CSV file.
The exported file will contain basic information such as your usernames, names, tweet count, and follower count. It will also include details about each follower, including their account creation date, last tweet date, bio, and the percentage of your followers with a verified or protected account.
Finally, the report will pull out your “top followers,” the most popular users who follow your account.
Here’s how to get started with FollowersAnalysis:
- Gonna FollowersAnalysis.
- Enter the account report identifier.
- Verify that it is the correct account.
- Click “Add to Cart” and purchase the information.
The app will also ask you to create an account. You will be able to download the report files after logging into your FollowersAnalysis account.
After requesting the file, you may need to wait 5-10 minutes to download it. You can also download the report later as it will be stored in your account.
FollowersAnalysis works on a per-report basis rather than a per-subscription basis. However, the price of follower analysis and data export increases as the number of followers increases.
Minter.io
Another tool that can provide you with a lot of valuable data is Minter.io. This tool is available to users with any number of followers. The tool gives you information on the following metrics:
- Your total number of followers and growth over time.
- Followers gained and lost daily
- Gender information about your followers.
- Follower Location Statistics
- Information about the language of your followers’ tweets
- The proportion of your followers with a significant number of followers.
Minter.io does not offer a free plan, but allows users to try its solutions for 14 days for free. After that, users can choose between a Silver, Gold, or Platinum subscription, depending on their needs. All Minter.io prices are per profile, so don’t forget to multiply the price by the number of Twitter accounts you plan to connect to the service.
Get the information you need
Advanced audience insights are essential for both businesses and creators. However, Twitter currently does not provide much information about its followers. Learn about your followers’ activity, location, gender, followers, and more using one of the tools mentioned above, like Circleboom.
