As part of its ongoing odyssey to compete with Snapchat, Instagram introduced geotag filters to overlay photos and videos. These filters can be easily accessed after taking a photo with the app. Your physical location determines the filters you can choose. You can also create your own using Facebook’s location services.
Of course, you can’t geotag stickers for photos you take from your camera roll. However, you can still tag those photos with the location you were in or near when you took the photo on your phone, as long as you had location services turned on at the time.
Here’s a quick guide on how you can let your friends and followers know where you were when you took that fantastic photo or took that quirky video.
Add locations to existing photos
Let’s start by tagging photos that are already in your camera roll. Follow these steps to let your friends know where you were when you took the photos.
- Tap on the “+” icon to add a new photo.

- Select “Library.”

- Edit and add photos.
- Click on “Next.”
- Choose a “location tag” low “Add Address.”

The locations listed here are from your GPS location when you took the photo with your phone. If the image comes from another source, there may be no placement options.
Add Instagram Geotag Stickers to New Photos
If you want something more eye-catching, take a live photo and add a geotag to it. Follow these steps to find geotag options.
- Swipe right to start a story or take a photo.
- Take the picture.
- Tap the sticker icon at the top right.

- Tap “Location” to add a location tag.

- If you continue tapping on the location tag you added, you will be able to change the font or color. In some cases, you may see unique location stickers in the normal sticker menu.

Creating your own Instagram geotag
Can’t find the name of the location you want? No problem. You can create a custom location sticker for your event, business, or other need using Facebook.
- Activate location services on Instagram by going to “Settings” on your phone.
- Tap “Privacy.”

- Choose “Location services.”

- Tap “Facebook.”

- Allow access to Facebook location based on your phone options.

- Create a check-in status on your Facebook (not Instagram) account by scrolling to the top of your news feed.
- Tap the box that says “What do you have in mind?”

- Scroll down and tap “Check in.”

- Enter the name of the location you want to add. Capitalize the first letter and do not use emojis or symbols.

- Scroll down and select “+” to add your location.

- Choose the category that best describes the location.
- Select “I am currently here.”
Now you can open your Instagram application. and create a new post. Add a location tag as described above. You should see your new location there. You may have to look it up if you don’t see it correctly. Remember that you are not the only one. Anyone else in your vicinity who wants to add a location can add theirs.